FOCUSED Solutions Ltd
Transforming Digital Consumer Engagement into Revenue and Loyalty.
We help businesses harness the power of connected experiences to create meaningful, measurable consumer engagement — turning passive audiences that drives loyal brand advocates.
Why Digital Engagement Matters
Problem: Consumers expect hyper-personalised experiences.
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Solution: Digital Consumer Engagement bridges physical to digital using NFC, CRM and immersive content.
Social Media
92%
of Gen Z (born between 1995 and 2012) were using social media.
Weekly Events
50%
of Gen Z actively consumes live-streamed events weekly, with sports and gaming being top categories.
Personalisation
45%
of Gen Z are likely to leave a website if it doesn’t predict what they like, want, or need.
Gen Z spends an average of 7+ hours per day on screens.
Gen Alpha's screen time, aged 11 to 14 averaging close to 9 hours daily.
Our Strategic Approach
At FOCUSED Digital Engagement: We design end-to-end physical to digital engagement ecosystems.
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We combine technology, storytelling, and strategy to deliver full-service.
Core Solutions:
1. NFC Embedded Triggers:
→ Seamlessly connect products to digital experiences with one tap.
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2. APP Experiences (with digital platform partner):
→ Bespoke immersive experiences / gamification journeys / storyline content.
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3. First-Party Data Strategy (through digital platform):
→ Own your data, build trust while collecting actionable insights.
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4. Personalised Journeys:
→ Use real-time data and content to anticipate consumer needs.
Framework
Connecting the Physical and Digital
Transform analog product into Digital Product
Transform passive audiences into Brand Advocates.
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One proven ecosystem integrates digital product, platform, and personalised moments.
Storyline
“What if your Product could tell a story?”
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Measurable Value Creation
Insights into Success Stories:
Unlocking Exceptional Consumer Experiences and Driving Growth
Drive
Engagement
22%
Personalised merchandise linked to digital experiences.
22% engagement rate.
Boost Brand
Visibility
60%
60% activation on co-branded digital promotions.
Unlock Commercial Impact
40%
40% growth in fan registrations and subscriptions.
FOCUSED Digital Engagement converts consumer interactions into tangible revenue streams and active brand advocacy.
Industries We Serve:
Apparel & Footwear
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Sports & Team
Performance Brands
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Consumer Goods
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Entertainment & Media
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Automotive
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Lifestyle, Interiors & Design
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Consumer Electronics & Wearables
Ready to Transform Products into Digital Experiences:
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Let's unlock new revenue and loyalty through connected digital products.
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We help Brands:
Embed NFC tech into physical products.
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Launch digital products that tell stories, offer rewards, or trigger exclusive content.​
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Deliver data-driven journeys that personalise every consumer interaction.
